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Consumer Security and Consumer Privacy Are Two Separate Conversations

Posted: February 04, 2016   /   By: Kyle Prigmore   /   Tags: Security and Privacy, Security, endpoint security, antivirus, privacy, antivirus software, consumer security

The-Endpoint-Security-Paradox.jpegAs the title of this blog post implies, there seems to be a blurred line in the general rhetoric between “privacy” and “security”. These topics are not the same, and yet I see them lumped together all too often (ahem, CNN & Co). It's tough, however, to weave a coherent single narrative on the subjects, so let me present a few disparate points to help distinguish the two:

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Massive Enterprise Endpoint Security Opportunity

Posted: March 23, 2015   /   By: Jon Oltsik   /   Tags: endpoint security, antivirus software

work_with_endpointsIn the past, large organizations spent most if not all of their endpoint security dollars on a single product—antivirus software. This decision created a multi-billion dollar market dominated by 5 vendors: Kaspersky Lab, McAfee (Intel Security), Sophos, Symantec, and Trend Micro.

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Antivirus Usage Patterns Reveal Hints about Its Effectiveness

Posted: February 09, 2015   /   By: Jon Oltsik   /   Tags: endpoint security, antivirus software

For the past few years, everyone seems to be down on antivirus software. This sentiment was exhibited in a recent ESG research report, The Endpoint Security Paradox. When asked to identify challenges associated with their antivirus software, 34% of security professionals complained about too many false positives that classify benign files/software as malware, while 33% said that products are not nearly as effective at blocking and/or detecting malware as they should be.

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Endpoint Security Has Grown More Difficult and Tedious

Posted: February 04, 2015   /   By: Jon Oltsik   /   Tags: endpoint security, APT, antivirus software

As I’ve written several times, endpoint security used to be synonymous with a single software product category--antivirus software.  As a result, the endpoint security market was really dominated by five major vendors:  Kaspersky, McAfee, Sophos, Symantec, and Trend Micro.

Fast forward to the past few years and APTs, sophisticated malware, targeted attacks, and zero-day exploits are now changing the endpoint security landscape. 

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Enterprise Organizations Replacing Commercial Antivirus with Freeware

Posted: January 26, 2015   /   By: Jon Oltsik   /   Tags: endpoint security, antivirus software, free antivirus

For the past 15 to 20 years, the vast majority of organizations install commercial antivirus software on just about every PC residing on their networks. This resulted in a multi-billion dollar industry dominated by five vendors:  Kaspersky Lab, McAfee (Intel Security), Sophos, Symantec, and Trend Micro. AV security efficacy has come into question over the past few years, however, as cyber-criminals and state-sponsored hackers regularly use customized malware and zero-day attacks to circumvent AV and compromise PCs. 

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How Antivirus Continues to Compete

Posted: January 30, 2014   /   By: Kyle Prigmore   /   Tags: Information and Risk Management, Security and Privacy, Security, malware, Mandiant, bromium, antivirus, Cylance, Bit9, AV, Guidance, antivirus software

Despite well over a decade of sales success, antivirus technology has never been beloved in the security marketplace. Security professionals do not have immense faith in antivirus (AV) products to stop modern malware, and average users have never enjoyed the notifications, scans, and updates that go along with protecting a computer from roughly 6,000 new malware variants per day.

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