Endpoint security is a fast-paced, dynamic market right now. The amount of funding, M&A, and general product development is moving at what can feel like a blurring speed, and separating the facts from the marketing language can be a challenge.
For a thought experiment, imagine for a moment you are a CIO/CISO/equivalent in charge of the security budget. You are a little behind, maybe updating from an AV-only environment to a more advanced endpoint solution. How do you go about selecting a vendor? How do you begin quantifying your organizational needs?