Data Center Transformation, Powered by NetApp Transformation

It’s no secret that NetApp has had a tough go of things these past few years, but I’ve just returned from its annual industry analyst meeting and it was clear to me during this full day discussion that NetApp today is not the NetApp of yesterday. In our internal discussions these past few years, we acknowledged that it had an excellent technology foundation, had made some good acquisitions but executed bad integrations, and needed a significant overhaul - a transformation, if you will - including getting beyond selling storage boxes. For example: up leveling the discussion rather than selling speeds and feeds; expanding the portfolio beyond storage to deliver more value; ridding itself of the antibodies that prevented acquired technology from thriving; and being bold(er) in its marketing. NetApp was famous for technology innovations it never told anyone about (while other, bolder vendors claimed first mover advantage!) In the past two years, it has transformed to the point that the discussions we are having with it today are completely different than those we have had in the past. It is certainly not your father’s NetApp!

Topics: NetApp Analyst Day

NetApp Looking Good For Its Age! (Video)

Warmer weather in the US also means the heating up of what we often call "show season." While it was intentionally not a big audience (after all it was just analysts rather than an end-user event), the NetApp event this week in Boulder, Colorado was certainly engaging.

Fresh off of some much-improved business results, the NetApp team was justifiably proud of where it is today. And that's not just about its revenues and finances, it's also about vision and execution. And those things - together with a willingness to embrace change - are what enable organizations to achieve longevity. With NetApp celebrating its 25 year anniversary, knowing the ingredients to a long life is especially vital. After all the average life of Fortune 500 organizations is only somewhere between 40 and 50 years....and roughly 50% of the 1999 Fortune 500 was gone within a decade!

Topics: Storage NetApp Analyst Day