When you need help with business challenges, both large and small, you need to know that you can work with industry experts who have been in your shoes and can work as an extension of your team. If you’re an IT vendor, you can trust ESG to be a valuable partner for strategic projects like custom market research studies, company and product messaging development, and channel program optimization. If you’re an IT professional, you can access ESG’s business and operational acumen for important initiatives like IT strategy development, RFP creation and review, and vendor assessment.
Consulting Services For IT Vendors:
Custom Market Research Join the many global IT vendors that trust ESG custom research studies to provide the data and insight they need to inform and guide critical business decisions. Learn more
Channel Program Optimization Optimize new and existing partner programs, generate higher revenue from existing routes to market, and add new partnerships that capture growth from emerging markets. Learn more
Strategy Development Turn to ESG for a complete spectrum of research, analysis and guidance to drive every phase of your business strategies, from planning through execution.
Messaging and Positioning Development Align and unify messaging at the company, solution, and product layers, in order to present a comprehensive and consistent brand identity to your customers.
Competitive Analysis Gain a deep understanding of the competitive dynamics in your market, including relevant vendors, technologies, and products.
Market Assessment Understand the technology and business dynamics accelerating – or hindering – an existing or potential market opportunity.
Market Sizing & Segmentation Quantify the addressable market for your products and services and identify high/low-probability market segments.
Product Requirements Analysis Identify specific features and functionality required – or anticipated – by customers, so that product management and engineering teams can refine product roadmaps and determine detailed specific development priorities.
Consulting Services For IT Professionals:
IT Strategy Development Develop effective strategies related to your IT environment in terms of infrastructure, cybersecurity, big data, and more, by leveraging ESG’s collective technology, business, and process knowledge of the challenges and solutions in enterprise IT.
Vendor RFP Creation & Review Learn the questions that you should be asking your vendors – and assess their answers to ensure a successful outcome for your organization.
Vendor Assessment Evaluate which enterprise technology vendors are uniquely positioned to best serve your distinctive IT environment.