EMC Symmetrix Storage and Microsoft SQL Server 2008 have been used to create the massively scalable foundation for the Microsoft adCenter Business intelligence (BI) platform. The adCenter platform, which delivered $1.9 billion in online advertising revenue[1] from Microsoft and partner properties (e.g., Bing, MSN) in 2009, was recently upgraded to accommodate a massive wave of new growth as Yahoo! search and online advertising began moving to the platform in 2010.
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