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CHANNEL PROGRAM OPTIMIZATION

Increase revenue, faster with the best Channel Partners: Our Channel Acceleration experts help you optimize new and existing partner programs, generate higher revenue from existing routes-to-market, and add new partnerships that capture growth from emerging markets. We commit to tailoring our services to best meet your needs with insights that will fuel your business.

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Your challenges

While partner channels offer revenue opportunities, they also present very real challenges. Our experts can help you answer and address the following questions:

  • Do you have the right Go-to-Market strategy for changing times?
  • How does your program stand up against your competitors?
  • Are you attracting and retaining the “right” kind of Partners?
  • How can you ensure an increasing partner share-of-wallet?
  • Are your partners prepared for success in high-growth segments?
  • Could your partners sell more effectively to deliver increased revenue at a faster rate?
  • Can your partners capitalize on new business opportunities?

How we help

Enterprise Strategy Group’s (ESG) Channel Acceleration team has a deep understanding of client needs based on extensive interactions with end users, marketing and sales leaders, and channel partners.

Our recommendations are customized for your unique business requirements and blend ongoing market and technology analysis, independent partner research, and best practice know-how from years of experience working with technology companies of all sizes.

What we deliver

  • Program Assessments and Benchmarks ̶ We validate your strategy and help you plan.
  • Partner Recruiting and Retention ̶ We help you attract, and retain the best.
  • Partner Acceleration Framework ̶ We help you develop more high performers.
  • Partner Economic Value Study ̶ We create a compelling reason for partners to invest in your business.
  • Market Change/Competitive Response ̶ We provide actionable recommendations to keep you top-of-mind with partners.
  • Cloud Ecosystem Development ̶ We unravel the complexities of the Cloud and the rapidly changing Cloud Channel landscape.

Our commitment

Our team is dedicated to being the most flexible and accessible consulting firm in the industry. We work with clients on a project basis, customizing our time-tested, best practices framework(s) to meet the individual needs of each client. In this way, we deliver actionable, specific insight and guidance that allows you to make better decisions, faster.

Contact us to learn more about how our Channel Acceleration team can help you drive higher performance through your Partners.

ESG CHANNEL TEAM

Kevin Rhone

Senior Partnering Consultant

Senior Consultant & Practice Lead Kevin Rhone helps ESG clients strengthen their partner-centric strategies, programs, and go-to-market efforts. Active in the information technology industry for more than 25 years, he has extensive operating experience, global-scale expertise, and extreme focus when it comes to devising robust channel-partnering strategies.

Some of our clients: