In Conversation with Sam Grocott of Dell at DTW (Video)

At Dell Technologies World, I managed to grab some time, video camera in hand, with Sam Grocott. Sam leads marketing for what we’d all traditionally know as Dell EMC.

I asked him to start by briefly summarizing the key announcements at the show for his group, but what then developed was a discussion shaped by the fact – at least for Dell customers – that terms like “traditional” and “his group” are becoming steadily less pertinent as Dell’s strategic cloud embrace demands that it shifts from offering an enormous portfolio of products from largely independent operating units, to be instead a provider of integrated full-stack solutions. This both drives and reflects the market – and Sam explains how important it will be for Dell and its customers.

 Enjoy the roughly 5 minute video...      

Topics: Storage Dell Technologies World