Mark Bowker, on Nov 8, 2019
Microsoft Ignite should be added as a must attend event for IT decision makers and executives that have any type of current investment in Microsoft, building cloud strategies and transforming the way people work. The wave of announcements, the insights into technology, and the validations of customer success are worth tuning into.
Worth watching... https://t.co/nxQxgfzWTK— markbowker (@markbowker) November 7, 2019
I had the opportunity to attend the live Made By Google '19 event in New York City on October 15, 2019.
Given the pace of change and innovation in the market it is fascinating to attend these events and get a firsthand look at the technology. As a consumer, it is easy to get excited about the latest gadgets, but businesses have traditionally been accustomed to technology lifecycles that are measured and accounted for in years--often 3, 5, and even 10 year increments. Innovators like Google are moving at a pace that is difficult to digest, never mind consume for mainstream businesses.
Mark Bowker, on Aug 8, 2019
If you tuned into Galaxy Unpacked 2019, you had the opportunity to be thrilled by all the Samsung announcements, but when Microsoft popped into the storyline and Satya Nadella jumped on stage, it became clear that Samsung (and Microsoft) are focused beyond the consumer market and locking into the corporate workforce. The Samsung and Microsoft partnership also validates that the powerhouses are geared up to compete against Apple, Goggle, and AWS.
New "born in the cloud" companies have it EASY! If I was to start a company today, it would be relatively simply (and fast) to choose business platforms, applications, and endpoints. While in reality, businesses have years of technology investments and business processes. So while companies are seeing the benefits and value of a digital workplace strategy, they risk creating a substantial functionality deficit.
Look, there is no denying that Microsoft Windows has a massive footprint across the globe and has been the primary endpoint operating system that companies have relied on for decades. Heck, as much as I personally sometimes try to move over to other platforms like Mac OS or Chromebook, I find myself tied back to Microsoft Windows at some capacity. The same situation holds true for businesses as they continue to use Microsoft Windows because they have to, but the usage and interest of alternative solutions compounded with truly amazing capabilities on smartphones and tablets opens the door to create an enlightened end-user experience and improved productivity.
As the ESG team gears up to attend Google NEXT, these are some of the hot spots we will be focused on:
2019 will be a year where businesses will need to adapt processes and people to technology that already exists in the market. My colleague Doug Cahill and I highlight multiple opportunities for businesses as they embrace ways to securely deliver applications and data to end-users. Listen in as we discuss:
AWS re:Invent is a premier event, and ESG always makes it a priority to attend. The event captures an audience of IT decision makers and business leaders who are hungry to learn and discover where Amazon is planning to shake up or enhance IT and business strategies. At the event this year, I’ll be paying close attention to Amazon Workspaces.
Before I peel into Microsoft’s Managed Desktop (MMD), I think it’s important to understand the potential value of intelligent data and the power of what can be done with the data in the form of AI and ML. So, while applications and devices typically provide the appeal on the surface (pun intended), the charge that Microsoft can inject into a service pivots completely around taking action on intelligent data. Steve Duplessie explains this concept well in his blog, “The True Value of SaaS and Managed Service Offerings.” He writes, “It’s not what they ‘do,’ it’s what they ‘could do’ that makes them so valuable.”