The foundation of any data protection, preservation, and availability strategy is grounded in “backup,” period. Yes, a majority of organizations supplement backups with snapshots, or replicas, or archives, as shown in what ESG refers to as the Data Protection Spectrum:
And as much as some of those other colors (approaches to data protection) can add agility or flexibility to a broader data protection strategy, make no mistake that for most organizations of any and all sizes, backup still matters!
In fact, ESG wrote a brief on the relevance of backup today, within the context how other methods supplement backups and vice versa. ESG is now making this brief publicly available, courtesy of Commvault.
In fact, Commvault believes so much in this backup-centric and yet comprehensive approach to data management, protection, and recovery, that they’ve invited me to speak at their Commvault GO conference in October at a session aptly named, Why you still need Backup….and Beyond (session description below)
ESG research shows that for the past five years, improving data backup and recovery has consistently been one of the IT priorities most reported by organizations. However, to evolve from traditional backup to true data management is to get smarter on all of the iterations of data throughout an infrastructure, including not only the backups/snapshots/replicas/archives from data protection, but also the primary/production data and the copies of data created for non-protection purposes, like test/dev, analytics/reporting, etc. Further, the cloud offers a new way to approach data protection, disaster recovery and some of those non-protection use cases. In this session, leading industry analyst, Jason Buffington discusses the trends in data protection today and market shifts that customers MUST understand in order to keep pace with the changing IT landscape.
My thanks to Commvault for syndicating the brief and the chance to share ESG’s perspectives on how the realm of data protection and data management is changing, and what to look for as it does. See you in Orlando!