Data protection has never been as challenging as it is today, thanks to the continuing adoption of virtualization and private cloud architectures, unfettered growth in unstructured data, increased compliance regulations, consolidation initiatives, and aggressive service level agreements. Moreover, IT professionals are being challenged to reduce data protection-related risk, time, and expense. Data protection software and services prevent downtime, promote IT continuity, and enable system and data recovery. Data protection is best thought of as a spectrum of complementary activities that provide not only protection, but also preservation and availability of IT services to the business. From archiving, backups, snapshots, and replication, through high availability, to disaster recovery and business continuity, the Enterprise Strategy Group’s coverage of the spectrum of data protection includes the myriad data center technologies and cloud-based services available to modern IT organizations.


Infographic: The Evolution of Data Protection Cloud Strategies

Cloud-based data protection is the new norm according to recent ESG research, but many IT professionals are misinformed about the data protection levels SaaS solutions provide—leading to risk.

See the data behind these trends and more with this infographic.


Video Series: Data Protection Conversations

The data protection market is going through many transitions and has never been more active. This video series consists of short interviews with executives from the vendor community, who share their views on a market that has customers facing new challenges every day.




Christophe Bertrand

Senior Analyst

Research Coverage
Data Protection: Backup, BC/DR, DRaaS, GDPR, Ransomware

Christophe Bertrand is Senior Analyst for Data Protection at Enterprise Strategy Group. Christophe has 25 years of experience in services, software and high-end storage systems as well as a deep passion for the product marketing discipline and product launches.

Christophe has spent most of his career in the data storage and data protection space with companies such as Legato Systems (now EMC), VERITAS (now Symantec), Maxtor, Hitachi Data Systems, DataDirect Networks and most recently Arcserve.




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