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Tracking the Pandemic's Effect on the IT Industry

ESG Analysts are working tirelessly (from their home offices!) to make keen observations and informed predictions that will help IT industry professionals understand how everything from changing workstyles to a shifting economy will affect the consumption of technologies and services.

In a matter of days to weeks, businesses have had to become completely reliant upon digital, remote work and increase their usage of cloud services."

ANALYST INSIGHTS

MARKETING IN CHALLENGING TIMES

DRIVING DIGITAL DEMAND
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Analyst Insights

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Marketing in Challenging Times

To uncover the sales and customer-retention opportunities buried in the current market landscape, ESG is talking with industry-leading professionals about their new business approaches:

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Driving Digital Demand

As concerns of coronavirus weigh heavily on everyone’s minds, marketers are faced with moving quickly to rework strategies to engage buyers and fill the marketing and sales funnel. 

To learn about creative strategies for navigating these challenging times, and how ESG is uniquely qualified to help, please contact us.

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ESG, a division of TechTarget, is an IT analyst, research, validation, and strategy firm
that provides market intelligence and actionable insight to the global IT community.

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