ESG Lab Review

Data Warehouse Analytics in the Cloud with Google BigQuery

By Mike Leone, Senior Lab Analyst; and Evan Marcus, Lab Analyst
September 2016

This ESG White Paper was commissioned by Google and is distributed under license from ESG.

ESG Research


This ESG Lab Review highlights the recent analysis of Google BigQuery with a focus on simplicity, agility, flexibility, reliability, security, and cost containment. A combination of hands-on testing, audited performance results, and customer use cases demonstrated the advantages of leveraging Google BigQuery as a next-generation analytics data warehouse capable of handling PB-scale datasets in the Google Cloud Platform.

Some of the specific advantages of Google BigQuery for businesses that work with big data include:

  • Simplicity – Complete all major tasks related to data warehouse analytics through an intuitive interface without the hassle of managing the infrastructure.
  • Scalability – Scale up or down depending on size, performance, and cost requirements.
  • Speed – Ingest, query, and export PB-sized datasets with impressive speeds using the Google Cloud Platform as the underlying cloud infrastructure.
  • Reliability – Ensure always-on availability and constant uptime running on the Google Cloud Platform with geo-replication across Google data centers.
  • Security – Protect and control access to encrypted projects and datasets through Google’s cloud-wide Identity and Access Management (IAM).
  • Cost-optimization – Predict costs with transparent flat rate and/or pay-as-you-go pricing and contain costs through the use of project and user resource quotas.

Download your copy of the ESG Lab Review.