by Jon Brown, on Feb 22, 2023
While organizations can have altruistic reasons for embracing and implementing environmental, social, and governance (ESG) initiatives, there are also more self-serving drivers. Indeed, not only is improved brand development the most commonly cited ESG objective, nearly half of early adopters identify it as a benefit they have already realized as a result of implementing these initiatives.
by Jon Brown, on Feb 22, 2023
The principles of environmental, social, and governance (ESG) initiatives increasingly matter as a technology brand attribute and are subsequently new and important evaluation factors for IT buyers. It follows then that the vast majority of organizations will pay a price premium for products and/or services from vendors that demonstrate a firm commitment to ESG, a trend that is even more pronounced among younger organizations.
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