Research Objectives
Determine the extent to which organizations have shifted power to new personas who influence and make decisions when it comes to utilizing an analytics platform that enables rapid and reliable insight. Understand the tipping point for all data stakeholders, including data engineers, IT, developers, and end-users who enable the democratization of data and analytics platforms to the business. Gain insights into what matters most to businesses and end-users based on where they are in their data-centric journey, from data engineering and tooling to automation and collaboration. Gauge buyer preferences for different capabilities, features, and guidance to help enable data-driven success.
